MAIN OFFICE JNL

While viewing some vintage film footage taken while driving around Los Angeles in the late 1940s or early 1950s, lettering was spotted that offered up a great typographic project.

A sign on a building housing the Peniel Mission Headquarters was hand lettered in an extra bold sans serif style that was Art Deco for its time, but forecast the futuristic techno style of the 1980s.

This is now available as Main Office JNL, in both regular and oblique versions.

According to Wikipedia:  “The Peniel Mission was an interdenominational holiness rescue mission that was started in Los Angeles, California, on 11 November 1886 by Theodore Pollock Ferguson (1853–1920) and Manie Payne Ferguson (born 1850; died 8 June 1932). It was dissolved in 1949.”